T36 is breaking the mold of the traditional golf course experience. Utilizing approximately 50 percent less acreage and 40 percent less water than a traditional golf course, the patented double loop course utilizes 9 common fairways, double tee boxes and two greens to create a truly unique 18-hole course.

TTB was asked to help name and create a modern sports brand to introduce this new concept. The T36 concept was born from the 36 unique possible hole layouts available in the double loop course design. And the brand is as unique and innovative as this new idea in golf.